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Effective Visual Communication of Science

Aim:
You will learn to visually communicate your complex research ideas and results so your messages are effortlessly understood by any specific audience (scientists or non scientists). We will not focus on aesthetics but on how understanding human visual perception can inform your design decision for better comprehension of your scientific images, posters, and slides. You will also design a graphical abstract of your research, discuss it with peer scientists in a group exercise, and get actionable advice and feedback on your own materials. It is an immersive workshop, comprehensive, structured, memorable, easy to follow, useful and fun. More at https://www.seyens.com


Content & Method:
The training is offered as blended learning that combines a self-study module and a live online workshop. All participants get 12 month access to all materials.

1) Self-study via an online platform (6-8 hours of engaging video content & a useful assignment):
a. Communicating with scientific vs non-scientific audiences
b. Visual perception and what humans find intuitive
c. Layout: simplifying comprehension through structured layout
d. Eye-flow: effortlessly guide the audience through the design
e. Colors: how to amplify, not ‘fancify’
f. Typography for legibility, structure and aesthetics
g. Digital images in science: the optimal use of vector and raster images
h. Slides that amplify messages and don't distract when presenting
i. Posters: strategy and process for creating posters that attract and explain
j. Homework: participants submit images and slides to the trainer to receive feedback

2) Live Online Workshop (September 29, 2022, 9 am – 1 pm via Zoom, interactive and hands-on)
a. Recap of fundamentals and Q&A: trainer facilitates an effective recap of lessons learned in self-study module and answers all further questions.
b. Exercises & group work: participants draw a graphical abstract of their research and share their posters and we make groups so everyone gives and receives informed feedback.


Discussion on pre-submitted materials: participants receive actionable suggestions on how to improve their own images and slides from the trainer and on posters from fellow researchers.


Location

Online


Dates

Thursday, 29.09.2022, 09:00 - 13:00 Uhr


Tutor

Dr. Jernej Zupanc
Seyens


Target Group


Number of participants

Max. 18 Personen

Fee

10 €

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